“You need our product, because it makes you happy” is the “mother of all marketing philosophies”.
Build your marketing concept around this philosophy, transfer it to your product and convince your customers. The success is inevitable. Despite that everybody has a different approach to what he thinks would make him happy, the idea of experiencing happiness is too tempting to be refused.
“Don’t disappoint your customers”
No, this is not kid’s stuff. Yes, everybody could be disappointed for whatever reason. What we mean and try to convey is a serious warning to make the product so that it delivers what it promises. Sell your customer no mad cows, no broken refrigerators and no computer programs that are not tested and mature. Sooner or later you will run into serious trouble. The absolute determination to produce the best for the customer and sell him the best product possible is the essence of business integrity.
“Be patient, the money comes naturally”.
The joy of creative expression, the devotion to the work that needs to be done, should always be at the forefront of our efforts. Only this way creates an aura of visionaries: Intelligence meets Imagination!